June 2019 – Understanding and Perfecting your “Origin Story”

In this edition I challenge you to understand and perfect your “origin story.” I then remind you that the Holy Grail of marketing, word-of-mouth, does not happen by accident. I address the common question, “Do postcards work?” and give you 7 summer “homework” assignments that are valuable at any time. And more…

June19 Edge NL V2

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