The Difference Between Lifestyle, and Life
Many designers do a fine job, both in written questionnaires and in conversations with clients, of getting to the heart of lifestyle issues. Quite naturally, they want to know how
Strategy
The Holidays…and Your Strategic Retreat
As I write this on October 10, I’m reminded that this is basically your last chance to do something special for the holidays. Any thoughts you might have need to
What Designers Can Learn From (wait for it…) Lawyers!
In an article in Avvo, an information site about lawyers, I found these seven tips that I believe are also applicable to another type of service firm—interior designers. And, you don’t
About Your Amazing, Incredible (Future) Firm!
Your firm has grown 100% in just one year and has created a workflow that is the buzz of affluent clients throughout your market. That cover story in the hot
You Must Find Your ONE THING!
In his book, The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results by Gary Keller, founder of Keller Williams Realty, Inc., we are introduced to a profound question that
Sometimes Interior Designers Just Need an Excuse to Market
My coaching and consulting clients often come to me because they feel stuck. I hear them express sentiments like: “I feel like I’m on a hamster wheel, running fast but
Why Don’t More Interior Designers Merge?
Here’s a test question for you. Which is more, $100,000 or half of $100,000? The answer might seem straight forward, but week after week as I work with interior designers,
Can You Pass the “Acid Test?”
One of the many good news / bad news facts of life for interior designers is that there are many different ways to earn a great living. (And many ways
Should You Hire a PR Pro?
Every now and then, I am asked by designers about whether they should hire a PR firm. Most of those who have done serious due diligence have gotten only as
Clarifying Questions When Setting Strategy
What Einstein and You Have in Common Einstein said that if we can only form the right questions, the answers are often fairly easy. Based on my lifetime of helping