David Shepherd

David Shepherd is a former university professor and now, an interior design business analyst and founder of The Edge.

Does Your Firm Need a 3% “Turnaround?”

3% Changes Are HUGE! I’ve written elsewhere in these pages about “the four stages of cash sufficiency,” but I didn’t tell you in that article exactly how to get more cash. Here’s one way. But instead of beginning with the story and then showing the proof, I’m going to begin with the proof. Admittedly, the …

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7 Questions to Ask About Your Balance Sheet

I’m consulting with an interior design client right now that has a balance sheet problem. Most designers don’t consider themselves a “numbers person” and only about 1/3 really examine and understand the P&L statement they receive from their bookkeepers each month. Fewer than that read the other statement that is likely produced, the balance sheet. …

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First Class of Designers Earn Their “MBA” Certification!

June 21, 2019 Fort Worth, TX FOR IMMEDIATE RELEASE For the first time ever, interior designers from across the country came together and spent an intensive three days completing David Shepherds’ new Interior Design MBA program. Held at the City Club in downtown Fort Worth, attendees participated in three full days of classroom-style lectures and …

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Let Your Designers Eat What They Kill

Breaking Out of Your Delicate World I know, that’s a crass subject line, rarely heard in the delicate world of interior design, where “selling” is considered by many designers (especially employees) to be “beneath” them. And that’s what I don’t understand. It’s not that way for the man or woman who sells BMWs, or financial …

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A Documented $176,000 a year for an Interior Design Sole Practitioner. Interested?

Sometimes, It Pays to Stay Small I created a webinar sometime back entitled, “Six-Figure Sole Practitioner.” It provides the key elements of generating $100,000 a more or year in income when working alone. (Sole practitioner, or SP means you’re the only one billing time and calling on clients; everyone has part-timer bookkeepers, and possibly CAD …

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Efficiency v. Effectiveness; a Critical Difference for Interior Designers

Can You Love a Sloppy Business? I once wrote an article entitled “Learning to Love a Sloppy Business.” I pointed out that it’s an odd viewpoint from an M.B.A. and business school professor who digs down into spreadsheets on a weekly basis trying to find absolute truth in data. But for small firms like interior …

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